Issue link: https://epubs.iltanet.org/i/9825
With Outlook often being the first application that legal professionals open each day, the xRM-based applications require minimal training and become just an extension of their familiar, trusted desktop application — both online and offline. • Delivers rapid innovation with point-and-click customization and drag-and-drop design. With the flexibility of the xRM business application framework, lawyers and non-technical users now have the ability to make changes and rapidly provide new differentiated capabilities as business needs and client expectations evolve. Users can quickly update screen layouts and create ad hoc reports to continuously improve and optimize service delivery. The firm’s management team, for example, can significantly speed time-to-value. There is no need to hire external consultants, as IT can easily make modifications promptly and on a predictable schedule. With core xRM capabilities that include marketing campaigns, activity management, case management, scheduling, and others to build on, IT teams can also use xRM to quickly and cost-effectively develop legal line-of-business applications. “There is no need to hire external consultants, as IT can easily make modifications oversee and track activities at a more granular level, enabling them to identify which activities led to a piece of business, calculate a return on investment for those activities, and, as appropriate, create or modify workflows to consistently enforce those tasks firmwide. • Saves IT time and resources with greater focus on high-value tasks. For requests too complex for business users, IT can use xRM to accelerate solution delivery and 30 Microsoft ILTA White Paper promptly and on a predictable schedule.” • Simplifies environment, on-premises or online. The xRM architecture provides the highest level of scalability and availability at the lowest costs — either on-premises or via online services for firms wanting to take advantage of the hosted and cloud- based computing options. With either approach, xRM optimizes business process results while reducing hardware, licensing and administration costs. ILTA More information about Microsoft Dynamics CRM and its underlying development framework, xRM, can be found at www.microsoft.com/ dynamics/crm.