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WWW.ILTANET.ORG 71 a month or year and target y-number of high- value contacts. I would adopt a pay-it-forward mentality and say, "I'm going to go to this event, and I'm going to see if I can have two or three interesting conversations." The goal of the conversation should be to find a way to help the person that moves both your lives forward. In terms of converting a connection into a relationship, I would have been more rigorous in following up with people. However, professional networking is an art, and it's up to you to find your best combination of efforts. work, because I have co-workers whom I consider friends. But, as a rule, keeping personal and professional separate is a good idea. I wasn't born good at the face-to-face meetings like my fellow interviewees, and I wish I would have spent more time on those connections early on. Today, I can walk into a room and start a conversation with a stranger, but that wasn't always the case. I'd get in front of people and have more conversations with people I don't know. Exercise that muscle to make it stronger! Mary: I would discard a lot of the old- fashioned networking advice that says you have to go to x-number of networking events If you were starting your professional network from scratch, is there anything you would do differently? Natalie: Social media didn't exist when I started my career, so I relied on traditional networking — meetings, calls, email messages, etc. As social media was introduced, I incorporated that as part of my professional networking. I would recommend that anyone starting out or looking to grow their professional network should utilize both traditional and social media resources. Tim: Starting from scratch, I'd separate personal from professional. That doesn't necessarily mean separating friends from Tim Golden Tim Golden, Manager of Enterprise Architecture & IT Governance at McGuireWoods LLP, is responsible for all cross-functional areas within IT, including architectural design, project management, quality assurance, information security, release/change/configuration management, and IT policies, procedures and metrics. Tim has been with the firm for 15 years. Contact him at tgolden@mcguirewoods.com. 20 15 12 NOVEMBER 2015 etc. venues · London MARK YOUR CALENDARS FOR ILTA'S 10TH ANNUAL INSIGHT EVENT MARK YOUR CALENDARS FOR ILTA'S 10TH ANNUAL INSIGHT EVENT MARK YOUR CALENDARS FOR ILTA'S 10TH ANNUAL INSIGHT EVENT watch for more information at insight.iltanet.org