P2P

Fall25-2

Peer to Peer: ILTA's Quarterly Magazine

Issue link: https://epubs.iltanet.org/i/1540097

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72 a single, connected operation. Billing is not just a starting point. It is the trigger for a proactive, intelligent cycle that includes automated dispatch, smart reminders, behavioral insights, and seamless reconciliation. It is like upgrading from a dozen traffic cameras to a real-time GPS for your firm's revenue. You are not just seeing snapshots, but instead, navigating with foresight. AI AS A STRATEGIC ENABLER AI has been over-hyped in many corners of legal tech. But when it comes to revenue operations, their impact is tangible and immediate. In an intelligent revenue platform, AI acts as a co-pilot to your finance team. It can: • Draft follow-up emails tailored to the client's tone and history. • Flag invoices that break historical payment patterns. • Prioritize collector workload by risk and potential return. • Summarize client payment activity across months of touchpoints. • This is about elevating, not replacing people. By surfacing insights, revenue operations professionals can step into strategic conversations with CFOs, partners, and clients, guiding firm-wide growth decisions. AI lets your teams focus on high-impact work, while it handles the noise. We have seen firms use AI-driven insights to reduce DSO by as much as 50%. PLATFORM AS INFRASTRUCTURE, NOT JUST A TOOL I recommend that CFOs and revenue leaders stop thinking of billing software as a tool. Start thinking of your revenue platform as infrastructure. Just as firms invest in cloud-based document management or secure collaboration tools, they need to invest in scalable, intelligent platforms that anchor their financial engine. A true platform is more than a digital filing cabinet. It is a living system that: • Captures and analyzes every step of the revenue journey. • Surface insight before revenue leaks. • Connects attorneys, finance, and clients in a seamless workflow. We have seen firms use AI- driven insights to reduce DSO by as much as 50%.

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