P2P

Spring2020

Peer to Peer: ILTA's Quarterly Magazine

Issue link: https://epubs.iltanet.org/i/1227987

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50 P E E R T O P E E R : I L T A ' S Q U A R T E R L Y M A G A Z I N E | S P R I N G 2 0 2 0 generation eager to adopt and adapt to the latest technolo just to keep up with the millennials and Gen Zers. Substantial Changes in Business-to- Business Collaboration Major changes are coming to business-to-business collaboration. Over the next five years, the front and back office professionals will expect greater and greater transparency internally. But that's not where collaboration or transparency ends. Law firms will become more transparent with external teams, and expect that in return. Allied professionals and lawyers are now sharing more information than ever – 47% of Aderant's 2019 Business of Law survey respondents said the people with whom they collaborate internally is different than it was five years ago. Millennials have played and will continue to play a critical role in what collaboration looks like – they demand it. Growing up with the world just a click away through social networking and mobility, millennials have influenced the transparency that greater internal collaboration brings. Client demands have brought more allied professionals into the folds of the firm; we see business of law titles centered around legal pricing, strate, and cybersecurity, to name a few. We see a larger team and more collaboration even across offices through intranets and other knowledge management solutions that allow for a more immersive, transparent, and collaborative work experience for law firms and their employees. Lawyers want more collaboration on matters and issues and more exposure to work-in-progress. As for external collaboration, such as third party vendors for billing or accounts payable, we see law firms seeking a similar amount of transparency from a business- to-business relationship. They need greater visibility into accounts and bills, which means an up to the minute status on any invoice or even billing rejection. Increase in Adaptive Experiences Seldom do we realize how adaptive our current technolo is, but artificial intelligence is everywhere. We see it most prominently on our smartphones, with predictive text or text replacement (you may know this as autocorrect) and with the content on websites optimized for mobile. Even Siri and Alexa, some of the most popular virtual assistants (known as voice user interfaces or VUIs) are used daily by millions to check on things like the weather or traffic, or for hands-free phone usage. All these things are adaptive experiences, and millennials at law firms are pushing to see more of this in their workplaces. This is not limited to just asking Alexa to set a meeting and expecting it to be done – this involves more innovation that just an adaptation of what we see in the consumer marketplace. Adaptive experiences for law firms mean better machine leaning – leveraging that to allow AI to take over routine tasks, letting front and back office users shift their focus to more strategic efforts. It all goes together with better knowledge management and financial modeling. "Millennials have influenced the transparency that greater internal collaboration brings." F E A T U R E S

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