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WWW.ILTANET.ORG | ILTA WHITE PAPER
MARKETING TECHNOLOGY
2018 ILTA Law Firm Marketing Technology Survey Results
LexisNexis InterAction
Thomson Reuters ContactNet/BDP
ContactEase
MS Dynamics
Salesforce
OnePlace
In-house developed
We do not use a CRM System
Other
How many people in the firm are dedicated full-time
to marketing technology?
What CRM system is used at your firm? Is your CRM system rolled out firm wide
or only to select users?
Are you doing your CRM data
maintenance at the firm or outsourced?
28 None
22 1
34 2 - 5
9 6 - 10
0 20+
40
5
5
1
1
2
13
11
16
Firm wide Select Users Not
Applicable
47
29
18
3 Outsourced domestically
0 Outsourced inernationally
60 In-house
16 Combination of in-house and
outsourced
15 Not applicable
