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PEER TO PEER: THE QUARTERLY MAGAZINE OF ILTA | FALL 2016
EXTRAS
Efficiency Opens Up New Opportunities
Law practice today is a land of opportunity. Technologies and processes that make legal work more efficient means
lawyers can do more for underserved consumers and take advantage of additional possibilities.
by Noah Waisberg of Kira Systems
Efficiency Opens Up New Opportunities
Underserved Legal Consumers
Being more efficient can open up opportunities to sell more legal services aimed
at underserved areas, which fall into three categories:
Access to Justice Cases: Those who need legal services but are without the
means to pay premium prices for a lawyer.
Middle-Class Legal Needs: Well-off people who do not spend money on
legal services that would help them, such as resolving disputes, negotiating
employment contracts or writing wills.
Corporations: Large companies that do not obtain all the legal services
they need.
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New Opportunities
Performing work more efficiently opens up two types of
opportunities:
More of the Current Work: Efficiency makes
it possible to win work away from less efficient
competitors, but it also offers the opportunity
to upsell clients on more work by offering beer
value.
New Work: There are many opportunities to offer
new legal services for which clients will pay. For
example:
» Offer your clients a contract management
system
» Help them determine whether their
contracts have Foreign Corrupt Practices
Act compliance language
» Ensure legacy contracts meet company
standards
With efficiency, today's legal horizon is all about
opportunity, but you must seize it. P2P
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