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D
isruptive innovation can be a powerful force in the market—and
sometimes, it disrupts more than the market. New tools often
disrupt the workflow of professionals who rely on established
products or systems to do their work. They might disrupt organizations'
relationships with other partners who use different software or tools. In the
legal world, where change comes slowly, innovation can even disrupt lawyers'
ability to do their essential tasks quickly and easily. And that makes it difficult
for busy lawyers to get home on time and enjoy the rest of their lives.
In short, innovating in a completely new direction can have unintended
consequences.
A Better Approach
That kind of disruption shouldn't be our goal with collaborative consolidation
in the legal technolo marketplace. Yes, we're all interested in shaking up the
traditional model of delivering services to legal clients, because—let's face it—
the legal business is due for a change. Technolo offers a way to accomplish
that much-needed shift, providing ways to simplify and streamline, rather
than complicate, legal work. But the primary goal of consolidating legal
technolo companies is to make life, and work, easier for our clients, so they
can serve their own clients better.
How do we get there? Instead of creating a new platform that disrupts
established workflows, adds unnecessary steps, or asks lawyers to reinvent
their familiar processes, today's legal technolo companies are consolidating
Consolidating
Technologies to Produce
a Seamless Document
Drafting Lifecycle
B Y P A U L D O M N I C K